![]() (Which is an issue when your biggest advertisers are Disney and Procter & Gamble.) The problem is that in a free-for-all virtual market, it would be too hard to maintain a consistent style, not to mention a G-to-PG-rated environment. ![]() ![]() It’s not that these tools don’t exist they’ve been part of the WeeWorld back-end infrastructure since the beginning, Francis says. Unlike other virtual worlds such as Second Life, though, WeeWorld doesn’t give members tools to build and trade their own virtual goods. Some of the best ideas for virtual products, Francis says, come directly from members. Pricing, the presentation, and the content itself, and every day every single person in the company gets a digest of the feedback from the audience, so we can quickly say that ‘What’s really going to be hot today is the animated lightning T-shirt.'”
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